Innovative Promotions
Billions of dollars are spent every year on promotions, and for some, the payoff is huge. The key is creating promotions that cut through the clutter to delight, astound, amuse, shock, and touch one’s intended audience in a memorable and smart way. This book ... čítať viac
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Billions of dollars are spent every year on promotions, and for some, the payoff is huge. The key is creating promotions that cut through the clutter to delight, astound, amuse, shock, and touch one’s intended audience in a memorable and smart way.
This book takes intelligent and well-crafted promotions and breaks down the essential elements in a caption-like format so the readers will get the maximum number of promotions and the information they need in the shortest amount of time. Despite the streamlined approach, no critical information is lost.
ISBN / EAN
9781592532193
Vydavateľstvo
Rockport Publishers
Jazyk
anglický
Formát
tvrdá
Deň uvedenia
0000-00-00
Katalógové číslo
202460